CASE STUDY: WEEK SEVEN AND EIGHT

After a meeting with Rosie Sellwood in the library last Wednesday my points in my discussion were made clear. Talking through my points for my discussion with someone else made them so much clearer and understandable in my head, I was starting to think they didn't make any sense, or at least only to me. My problem was that I had my points about peacocking and networking but I couldn't find any academic references to back my points up. Rosie suggested that I use a similar scenario in different discipline. In terms of pea cocking, I am going to compare that scenario to that of subcultures and the transition of certain groups such as Punk and Goth into mainstream society. Within this point, I can predict that as with subcultures, peacocking behaviour will become part of fashion events. Rosie also sent in the right direction when searching terms in the library. I had exhausted all versions of 'peacocking, fashion, paris fashion week and identity'. And I accquired 15 books to look for across Tremough and Woodlane libraries.

One theory that I'm particularly interested in, in terms of fashion is subcultures and their relation to peacocking. One particular useful quote I have found is, 'clothing is used to affirm membership to social groups and personal identity' [Barnard, 2002].

In many ways I'm glad our event and two thirds of 250 are over so I don't have to worry about it and can concentrate on 240.

Barnard, Malcolm. Fashion As Communication. London: Routledge, 2002. Print.